Oct 9, 2014

Through a newly formed partnership with the Fédération Internationale de l’Automobile (FIA) Nissan Motor Co., Ltd. is making an active efforts to improve road safety for drivers worldwide.

Through FIA’s Action for Road Safety campaign, the company is looking to create more awareness and help educate drivers on proper driving safety to improve not only their individual safety but the safety of those around them.  This campaign began three years ago in response to the United Nations’ launch of the Decade of Action for Road Safety.

Through this new partnership, Nissan has signed on as an official supporter of the FIA’s actions.  As such, Nissan will help promote various awareness campaigns including the Action for Road Safety’s Golden Rules for Safer Motoring.

“The FIA is extremely pleased to announce this key partnership,” said FIA president Jean Todt. “Nissan has a long tradition of developing life-saving automotive technologies, and this new agreement reaffirms its strong commitment to road safety. By combining our efforts, we can ensure that our message for safer driving and safer roads reaches an even wider audience.”