“Big Moments” for Nissan

For the first time since 1997, viewers of the XLIX Super Bowl will be seeing a Nissan commercial during the broadcast. The 60-second spot will air on Sunday, Feb. 1, 2015 as part of Nissan’s “Big Moments” campaign. The “Big Moments” campaign also includes spots on the hit show “The Voice” with Adam Levine, during the NCAA Collage Playoffs and the NFL Playoffs.

“This is a great time for Nissan to make a big brand statement in front of one of the largest global audiences of the year,” said Fred Diaz, senior vice president, Nissan Sales & Marketing and Operations U.S., Nissan North America, Inc. “Nissan is on pace for its best sales year ever in the United States – and that’s with five weeks still to go in 2014. We’re not about to let up on the accelerator now, or in 2015, with the upcoming launches of the all-new 2015 Nissan Murano crossover and several other critical new vehicles.”

Sales growth figures for 2014 for Nissan are already double the industry average and Nissan has been named the most fuel-efficient brand in America by the EPA.

“Consumers are going to be hearing a lot about Nissan, and our bold new models like Murano, throughout the next few months building up to Feb. 1,” said Diaz. “We’re going big, and there’s no bigger moment than the Super Bowl.”

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