Nissan recently released a new video featuring a Nissan LEAF that has been coated with a special spill-resistant paint called Ultra-Ever Dry®. This unique new paint has been designed to repel any messy substance that comes in contact with it. This newly released video us entitled “The Nissan Paint Prank” and depicts Nissan playing a prank on a few unsuspecting people by making them think that they have accidentally caused permanent paint to spill and ruin the outer coating of a white Nissan LEAF. This will be the first in a series of videos that Nissan will be releasing demonstrating the impressive capability of the new paint technology.
“The LEAF is already one of the cleanest vehicles around even without this incredibly innovative paint technology; that said, we’re not afraid to get our hands dirty to take this to the next level,” said Pierre Loing, vice president, Product Planning, Nissan North America, Inc. “Getting fans involved via this social media campaign is a fun, creative way to show how the LEAF can stay clean no matter how dirty the world around it may be. A marriage with the Ultra-Ever Dry® exterior coating truly puts this LEAF in a league of its own, and we’re excited to see where this technology can take us.”
Nissan does not have any immediate plans to implement this new technology as a standard material on any of their vehicles, but they do plan to continue development testing and hopefully have it available on future models.
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