Nissan has once again been named a spot on Interbrand’s annual list of 100 Best Global Brands. This year, the brand’s placement on this list jumped ahead nine spots above its 2013 ranking. Additionally, Nissan’s overall brand value saw a significant improvement over last year as well increasing from 6.2 billion to $7.623 billion. Earlier this year Interbrand also included Nissan on its 2014 list of Best Global Green Brands.
Interbrand stated that Nissan’s innovative tactics including their launches of the all-new Qashqai, Murano and Rogue helped land them on this list. Additionally, the brand’s commitment to improved technology future models was further demonstrated by their research into autonomous vehicles and fuel cell technology.
“Brand power is a key indicator of the health of the Nissan business and a major driver of the company’s growth,” said Roel de Vries, Nissan Corporate Vice President and global head of Marketing and Brand Strategy. “We are pleased to see a 23 percent increase in brand value from last year – nearly doubling Nissan’s brand value since its inaugural appearance on the list in 2011 – and recognition as a “top” riser in the study.”
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Top Gear Test Out The Nissan ZEOD
After the Nissan ZEOD set a new record for electric cars at this year’s Le Mans race, Top Gear decided that they wanted to test out the speed and power of this model for themselves. To do so they brought the ZEOD out to their legendary Top Gear test track and took it out for a spin to see what this model had to offer. In the top video you will see the ZEOD being piloted by NISMO athlete Wolfgang Reip while the second video shows Top Gear Magazine Motoring Editor getting behind the wheel. Check them both out here.
Through a newly formed partnership with the Fédération Internationale de l’Automobile (FIA) Nissan Motor Co., Ltd. is making an active efforts to improve road safety for drivers worldwide.
Through FIA’s Action for Road Safety campaign, the company is looking to create more awareness and help educate drivers on proper driving safety to improve not only their individual safety but the safety of those around them. This campaign began three years ago in response to the United Nations’ launch of the Decade of Action for Road Safety.
Through this new partnership, Nissan has signed on as an official supporter of the FIA’s actions. As such, Nissan will help promote various awareness campaigns including the Action for Road Safety’s Golden Rules for Safer Motoring.
“The FIA is extremely pleased to announce this key partnership,” said FIA president Jean Todt. “Nissan has a long tradition of developing life-saving automotive technologies, and this new agreement reaffirms its strong commitment to road safety. By combining our efforts, we can ensure that our message for safer driving and safer roads reaches an even wider audience.”
With a total of 95,118 units sold for Nissan in September 2014 the brand has once again set a new monthly sales record. This now marks the 18th time in the last 19 months that the brand has set a new sales record. Additionally, this sales total is an increase over September 2013 of 22.2 percent.
Additional Nissan Highlights for September 2014 Include:
- Sales of the Nissan LEAF increased by 47.5% with 2,881 units sold.
- Sales of the Altima increased by 2.1% with 21,675 units sold.
- Sales of the Sentra increased by 61% with 12,557 units sold.
- Sales of the Frontier pickup increased by 47% with 6,853 units sold.
- Sales of the Versa subcompact increased by 37.6% with 12,072 units sold.
- Sales of the Rogue increased by 51.8%with 17,229 units sold.
- Sales of the Murano crossover increased by 50.4 percent.
Reverse Graffiti Artist Moose recently created a large-scale mural in the subway on Station’s Approach, Waterloo in London, England. This mural was commissioned by Nissan as a creative way to highlight the ongoing air pollution problem in the city of London cause mainly by vehicle emissions. This projects was done as part of Nissan’s campaign to get more people interested in zero-emissions vehicles such as the Nissan LEAF in order to reduce this ongoing pollution issue.
As a Reverse Graffiti artist, Moose creates his artwork through the unique process of removing dirt and grime from a wall through the use of a power washer or wire brush and leaving a negative image in its place. For the mural in London, Moose used a power washer that was powered by energy from the battery of a Nissan LEAF. The images created by Moose depicted several historical London landmarks such as Buckingham Palace, Battersea Power Station, The Shard and The London Eye.
“I’ve been using reverse graffiti for fifteen years now – in fact I named it,” said explained Moose, who originates from Leeds. “My whole ethos is about highlighting the amount of pollution we endure daily using a very positive harmless method that never fails to ask questions about what we accept and what we shouldn’t accept in our environment. For these reasons I was keen to be involved in this project. Electric cars and alternative fuelling systems provide the brightest future we’ve ever known in the history of the automotive industry in terms of protecting our environment. It’s a pleasure to be given the opportunity to create public art in this way, and I’m very pleased with the iconic simplicity of the mural and its message.”
If you live near Boulder, Longmont, Greeley or Fort Collins, CO, the schedule test drive of the 2015 Nissan LEAF with Tynan’s Nissan Fort Collins today!
Michael Caruso Signs Driving Deal
In Melbourne, Australia, Nissan Motorsport is retaining a very talented driver. Michael Caruso signed a new driving deal with them. The deal will be a multi-year agreement that will have him stay on the Melbourne-based team. This brings stability to the team, as used to be the team’s only out of contract driver for 2015.
He has been the best performing driver in 2014 for Nissan. He currently sits 12th in the V8 Supercars Championship points standings. There were a number of accomplishments that he had, including two top five results and 10 top 10 finishes. He even scored a pole position in addition to an overall podium finish at the Australian Grand Prix non-championship event in March.
If you love racing and Nissan vehicles, we’ll keep you up to date on them on the Tynan’s Nissan Fort Collins blog.
Nissan LEAF Leads the Way to a New World Record
Nissan played a large role in the setting of a new Guinness World Record in California recently. In celebration of National Drive Electric Week California hosted the largest parade of electric vehicles (EVs) ever. This parade consisted of a total of 507 cars the majority of which were the Nissan LEAF. According to Plug In America as of September 10 of this year sales of plug-in vehicles in the U.S. has officially reached a quarter of a million.
“We are currently at around 61,000 sales in the United States since the launch of LEAF four years ago. It is number one in the market (and) number one in the world. It is a natural fit for an opportunity like this to come out and be at this event and set a Guinness World Record on largest number of electric vehicles in a parade at any given time,” said Toby Perry, director, Nissan EV marketing.
Schedule a test drive of the 2015 Nissan LEAF with Tynan’s Nissan of Fort Collins if you live near Fort Collins, Greeley, Longmont or Boulder, CO.
Custom Nissan Model Developed By Nissan Engineers
At the Nissan Technical Center in Stanfield, Arizona engineers had custom designed a unique vehicle to be used to hauling small loads of supplies around the shop. The new vehicle is a hybrid of a Nissan LEAF car and Nissan Frontier Mid-Size pickup. In order to create this vehicle, engineers took the body of a LEAF, removed the back seats and rear end, adding in place the back bed of a Frontier. This custom model gives the engineers a compact vehicle that can be easily maneuvered around the shop with the convenience of a truck bed to transport heavy objects.
To see innovative engineering that went into the creation of this unique new model straight check out the above video.
Project Titan Vehicle Completed by Nissan
After several months of development, Nissan has finally completed its Project Titan vehicle. This project was first initiated at the beginning of the year when Nissan announced its plans to create a custom Titan to take two Wounded Warrior veterans on the ultimate off-road adventure. Through the use of social media, the public was able to participate in the development of the model and offer suggestions on the types of advanced features the model should be equipped with.
The Titan was created from a 2014 Titan Crew Cab PRO-4X® with custom features such as 18-inch Fuel Revolver D525 Wheels wrapped in 35-inch Nitto Trail Grappler M/T tires, a Digital-Camouflage Design, a ARB Deluxe Bull Bar and Bulldog LED Lighting. With this vehicle completed, the ultimate adventure through Alaska will soon take place and the public will be able to enjoy the adventure with them through a YouTube series documenting it.
“The robust Titan serves as a great starting point for an adventure of this magnitude. With the help of Nissan’s Facebook fan base, Project Titan is fully equipped for the Alaskan Frontier,” said Fred Diaz, senior vice president, Nissan Sales & Marketing and Operations U.S. “I’m very much looking forward to following the Wounded Warrior Project team as they make their way through Alaska behind the wheel of Project Titan. This is the trip of a lifetime, and these veterans have all the essentials in this custom Nissan Titan to tackle many of the challenges the great wilderness will send their way throughout the journey.”
If you’re a fan of the Nissan Titan line, visit our dealership that serves Fort Collins, Greeley, Longmont and Boulder, CO. We look forward to meeting you!
A Research & Review Page on the 2015 Nissan Xterra will be released soon for customers from Fort Collins, Greeley, Longmont and Boulder, CO by Tynan’s Nissan Fort Collins. This page will provide vehicle details such as standard and available features, safety information, trim level options and MSRP information. We’ll let you know exactly when this page is released on our blog.
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